Spelling & Grammar, Copywriting, Formatting & Typesetting.
Graphic design is all about communicating a message or feeling and a lot of attention can be paid on images and aesthetics, but sometimes that attention can distract from another very important element, the written word. A picture say's a thousand words, but it could also be said that the right words can create a very clear picture. When it comes to marketing a product or conveying an idea, you choice of words, your grammar and how they are displayed can make all the difference.
A well written print marketing campaign can mean the difference between a good result and a great result. If you have the time, the skill and the inclination it's not a bad idea to write your copy at least the draft in house, because no one knows your business better than you and your employees, besides our printing services we are able to provide you with the design and formatting of the finished product to better achieve your goals.
Designers don't just create graphics and work with images, are large part of their job is working with words. Our graphic designers have plenty of experience in combining the right words with images and graphics to tell a story or deliver a message in an effective way.
Poor grammar or spelling detracts from the works professionalism, spell check is great, but it won't cover all the bases and it might let you down, it's a good idea to read your written work out loud to a friend or college before assuming the job is done, we at the Colour Copy Shop try to ensure that our work is checked for such errors to ensure the finished product is not spoiled by little mistakes.
